CRASH
CRASH is a rising brand in the streetwear world. Its “drops” routinely sells out within minutes after announcement. A new-media brand - driven by word of mouth and social media.
CRASH approached us to shoot for the release of their premium puffer jacket that uses reflective material. We developed a concept to shoot in the night, using film cameras and flash to best showcase the reflective material .
Product Photography
Creative Direction
TYPE: Apparel
CLIENT: Crash
LOCATION: Vancouver
PHOTOGRAPHY TEAM: Carson Kwok, Jon Wat