MALASUNG

Malasung is a Taiwanese-Canadian hip hop artist based in Vancouver. Straddling his two cultures, he became known on the local scene for his dual-language tracks.

To launch an upcoming album, Malasung asked us to develop a concept that not only promotes the album but sets his brand in motion for the long term. The team developed a long term branding strategy for Malasung’s social media, and have shot the first concept utilizing red and incorporating lyrics from his track, “China-Man”.

Shot in studio.

  • Photography

  • Creative Direction

  • Social Media

TYPE: Artist
CLIENT: Malasung
LOCATION: Vancouver

PHOTOGRAPHY TEAM: Carson Kwok, Jon Wat, Janice Callangan